Samsung Galaxy S4 Event Needs Flashmob

Posted: Mar 13 2013, 5:25am CDT | by , in Mobile Phones


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Samsung Galaxy S4 Event Needs Flashmob

Samsung takes out all stops to promote the Galaxy S4 unveiling on March 14 in New York. Billboards around the world, teaser video series and now also a dancing flash mob.

Samsung will unveil the Galaxy S4 tomorrow at 7pm in New York. Samsung does not have a fan base like Apple. They Korean company needs to spend top marketing Dollar to make sure everybody is talking about the Galaxy S IV. Besides a teaser video series staring a little boy, Samsung is plastering the globe with billboards and has also sent out a dance crew to Time Square to promote the Galaxy S4 unpacked event. Watch the video below.

Is this marketing stuff really necessary? It does not hurt I guess. Apple is the most vulnerable right now with no new iPhone in sight. Samsung can grab a decent share of the market with the new flashy Galaxy S4 before Apple's answer this Fall.

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<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Manfred "Luigi" Lugmayr () is the founding Chief Editor of I4U News and brings over 25 years experience in the technology field to the ever evolving and exciting world of gadgets, tech and online shopping. He started I4U News back in 2000 and evolved it into vibrant technology news and tech and toy shopping hub.
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