Yahoo Acquires GhostBird Software

Posted: Jun 13 2013, 4:35am CDT | by , in Technology News


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Yahoo Acquires GhostBird Software

In a subdued announcement Yahoo made it clear that it has acquired GhostBird software, a maker of iOS photography apps. KitCam and PhotoForge2 are the applications that GhostBird makes and they will be Yahoo’s property from now onwards.

Yahoo buys advanced level iOS photo app maker GhostBird. Yahoo basically acquired GhostBird software for the sheer sake of improving Flickr as described in company's official tweet. There are rumors that a Flickr app is in the pipeline. GhostBird is the proud maker of not just two but three apps which include: KitCam, PhotoForge and PhotoForge 2. The nitty-gritty stuff regarding the merger is still not known. But as the Twitter Yahoo Page says, enough has been revealed to get a very real idea of what is going on. KitCam lets you take pictures from your mobile with a number of filters. You can also use some dexterous fine tuning in the process. PhotoForge meanwhile gives you access to picture modification.

GhostBird has made official announcement on its landing page and made it clear that the apps will not be reloaded anymore since the company has been taken over by Yahoo. However, later on it was revealed that the apps can be loaded from iCloud. This was a blunder that GhostBird made via such post-haste behavior. The money paid for the full acquisition of this software has not been made public knowledge. GhostBird is just one of a tedious list of takeovers by Yahoo ever since the trim and smart CEO Marissa Mayer took over the reins of the company.

Yahoo actually wants some new Flickr apps for iOS and Android. As for GhostBird, the app maker is delighted to be able to help Flickr in its quest for beautiful photography. In fact, it has always been a secret admirer of Flickr. The buying out of Tumblr and revamping of Flickr are two of the major recent actions taken by Yahoo. The GhostBird software will be shuffled into the Flickr experience. The apps have been pulled out of Apple’s App Stores. Marissa Mayer wants to make Flickr “awesome again” and so it will be bigger and better than before. Yahoo has made a number of bold moves to rejuvenate its image. Among these is the “no work from home” rule that Mayer laid down as a corporate policy. The people at Yahoo had become too relaxed and so Marissa tightened the screws so that the organization would smarten up and hunker down to some serious work. With this latest purchase, Yahoo has come full circle and this may just as well be the launch pad that lets the search engine giant take off into the stratosphere for good.

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<a href="/latest_stories/all/all/20" rel="author">Sumayah Aamir</a>
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