WunWun Expands Its Free On-Demand Delivery Service To Brooklyn

Posted: Jan 31 2014, 2:21am CST | by , Updated: Jan 31 2014, 2:26am CST, in Technology News


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WunWun Expands Its Free On-Demand Delivery Service To Brooklyn

Remember the ’90s? It was a time of awesome fashion, awesome action movies, and a bunch of dot-com startup ideas that will never be resurrected because there was virtually no way for them to make any money.

One such sub-genre of that-was-cool-but-what-were-they-thinking startups that seems to be going through a mini-renaissance: Same-day on-demand delivery of products. There are movements into this space from heavy hitters such as Amazon and its theoretical delivery drones, but also startups such as WunWun, which promises speedy delivery of any product, from any store, for free, via a mobile transaction that takes all of 10 seconds (a sharp contrast to the relatively time-consuming process of booking a TaskRabbit).

As I’ve written before, this service, which was previously only available in Manhattan, really does have a too-good-to-be-true (or at least too-good-to-last) feel to it. Few of the tech-savvy early adopters who have fallen for the service (and trust me when I say its users are passionate) seem to be able to wrap their heads around how this company can possibly be making money. And even if they are burning more than is coming in (a common state for startups), how can they possibly scale up a manpower-intensive operation to the point that it covers a reasonable swath of the country?

Well, naysayers take heed; The service just announced that it’s expanding its delivery footprint off the island of Manhattan, to the Williamsburg and DUMBO sections of Brooklyn. As somebody who lives in Brooklyn and dreams of being able to buy toilet paper without stepping outside, this is great news. And for folks who wonder how the company can possibly make money (I went into details of how they intend to pull in revenue here), the head-scratching will only get more intense.

Seth Porges is a writer and co-creator of Cloth for iOS. For more fun, follow Seth on Twitter at @sethporges, or subscribe to him on Facebook or Google+.

For folks who’ve used WunWun—a mobile app that lets users order any item from any store for free delivery, usually within an hour or so—it’s impossible not to think that this

Source: Forbes

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