Netflix Ready To Pay Comcast For Faster Video Streaming

Posted: Feb 24 2014, 8:00am CST | by , Updated: Feb 24 2014, 8:03am CST, in Technology News


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Netflix Ready to Pay Comcast for Faster Video Streaming

Netflix and Comcast have signed an important and vital agreement. According to this bond Netflix will pay for unlimited access to Comcast’s broadband network.

Netflix has reached an agreement of sorts with Comcast according to which it will pay the giant in return for some seriously entertaining stuff. The video streaming service Netflix was in somewhat of a fix due to the merger between Comcast and TWC.

Comcast was deliberately ignoring Netflix and it seemed that the service had gotten a raw deal in the process. But now all that is so much water under the bridge. Comcast has finally taken Netflix into consideration and the two have signed a bond between them which allows Netflix access to the vast resources of the former.

Both companies stated in a press release, "Comcast Corporation and Netflix, Inc. today announced a mutually beneficial interconnection agreement that will provide Comcast’s U.S. broadband customers with a high-quality Netflix video experience for years to come."

The agreement is mutually beneficial of course. Otherwise the two wouldn’t have signed it in the first place. The user base will get to view a larger variety of movies via this joining of hands. And the important thing is that Netflix is paying solid cash in return for highly valuable and usable material. The broadband network that

Netflix can gain access to is a virtual cornucopia of plenty. Entertainment galore exists on this platform which is like a treasure waiting to be explored for all its worth. It has barely been a week and a half since the acquisition of TWC by Comcast. The tremors of monopoly were felt all over the business world due to this merger.

Already there were signs of interruptions and glitches in the Internet environment where movies and TV shows got displayed for audiences. That was one reason Netflix was ready to pounce on the opportunity and gain the edge needed to become the entertainment hub par excellence.

In the past, Netflix attained its goal of a mass consumer audience via several middlemen. But now this nexus has been simplified. Many issues have been solved via this deal which may be the agreement of the year. That is because it benefits all the parties concerned.

Source: WSJ, Comcast, Netflix

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<a href="/latest_stories/all/all/20" rel="author">Sumayah Aamir</a>
Sumayah Aamir (Google+) has deep experience in analyzing the latest trends.




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