Apple’s New IPhone 5s TV Ad Is All About Saving And Changing Lives

Posted: Aug 5 2014, 9:12am CDT | by , in Apple


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Apple’s New iPhone 5s TV Ad Is All About Saving And Changing Lives

The latest ad, called ‘Dreams,’ features apps that help vets, pilots and doctors

When it comes to Apple commercials, we know there can’t be any other creativeness out there that could beat these. For the iPhone 5s, Apple has kept it very simple and at the same time very intriguing because of its high emotional value. A new video ad has come through the company’s Youtube channel and this time we are looking at some new dimensions of the phone. The main theme however has remained the same and centers around the tagline ‘You’re more powerful than you think.’

Apple’s ads are not just famous because we love to watch them over and over again; the reason why they know how to capture is simply because they hold a lot of truth. Carrying one of Apple’s highest tech phones in our hands might actually give us the feel that we indeed have more power than we think. A range of iOS apps can be seen in the series of ads and Apple hasn’t failed to get its point across that their upcoming higher end smartphone not only has a high volume of apps but also quality.

The latest of the ads for the iPhone 5s is called ‘Dreams’ and it shows some of the most interesting apps there are on the phone. Here we are talking about apps that help vets check an animal’s heart rate, a pilot checks the weather and even give doctors the ability to communicate in foreign languages in near-real-time thanks to some super speedy translation. An Apple ad with a feature song is quite common these days and this one features “When I Grow Up” by Jennifer O’Connor which perfectly facilitates the theme of the ad.

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The Author

<a href="/latest_stories/all/all/32" rel="author">Ahmed Humayun</a>
Ahmed Humayun is a technology journalist bringing you the hottest tech stories of the day.




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