E-cigarette Ads Are Strongly Affecting US Teens, CDC Reports

Posted: Jan 6 2016, 5:50am CST | by , Updated: Jan 6 2016, 7:11pm CST, in News | Latest Science News

E-cigarette Ads are Strongly Affecting US Teens, CDC Reports
Photo Credit: Getty Images

Nearly 70% of teens are exposed to e-cigarette advertising, according to the latest report.

About 7 in 10 teens in the United States are getting easy access to E-cigarette advertising and this may likely the reason why e-cigarettes are so popular in young people.

According to a new Centers for Disease Control and Prevention Report, nearly 70% of US teens are exposed to e-cigarette ads on TV, print and other online mediums. Though, the study does not show direct link between advertising and e-cigarette smoking but frequent exposure can put children at high risk for trying the products themselves.

E-cigarette ads are based on themes that attract teens a lot like freedom, rebellious attitude, sex and competencies - utilizing them to sell their product.

“The same advertising tactics the tobacco industry used years ago to get kids addicted to nicotine are now being used to entice a new generation of young people to use e-cigarettes.” CDC Director Tom Frieden said.

The latest CDC report is the continuation of previous report published in 2014. That report suggested that around 69% of American middle and high-school students are exposed to e-cigarette ads from at least on source and among those the standout source is stores where around 55% kids can watch these ads.

E-cigarettes contain nicotine that can harm brain development of kids and can promote addiction in them. From 2011 to 2014, the use of e-cigarettes among high school students has increased tremendously from 1.5% to 13.4% whereas in middle school students it has jumped from 0.6% to 3.9%.

According to the report, tobacco companies have spent an estimated $115 million on e-cigarette advertising in 2014 compared to $6.4 million in 2011.

Restricted marketing of e-cigarettes and ban on selling to minors could help reversing the trend.

This story may contain affiliate links.


Find rare products online! Get the free Tracker App now.

Download the free Tracker app now to get in-stock alerts on Pomsies, Oculus Go, SNES Classic and more.

Latest News


The Author

<a href="/latest_stories/all/all/47" rel="author">Hira Bashir</a>
The latest discoveries in science are the passion of Hira Bashir (). With years of experience, she is able to spot the most interesting new achievements of scientists around the world and cover them in easy to understand reporting.




comments powered by Disqus