This Is The Super Bowl 50 Turf

Posted: Jan 9 2016, 8:43am CST | by , Updated: Jan 9 2016, 9:21pm CST, in News | Super Bowl

 

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This is the Super Bowl 50 Turf

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West Coast Turf announced that the company will supply the turf for Super Bowl 50.

The Levi's Stadium in Santa Clara will get a new turf for the Big Game on February 7. The turf comes from grower West Coast Turf. The company delivers 75,000 square feet of its blend of hybrid bermuda/rye turfgrass sod that was grown at their northern California, Livingston facility.

It will be shipped 117 miles to Santa Clara's Levi's Stadium, before being installed in a two day job.

This specially grown natural turf has been cared for at West Coast Turf's farm for over eighteen months. This new process involves an intricate "layering technique," allowing it to develop an extensive root system, and is a vast improvement over traditional sod.

"In the past conventional sod was good enough, because it just had to hold up for the game. Now, that isn't enough. The sod needs to be prepared to handle the game and Super Bowl pregame and halftime shows. The stage they use for the halftime show takes about 500 people to roll on and off the field. We can't have ruts. That results in a safer field, and player safety is paramount. It is an exceptionally heavy-duty product," said West Coast Turf's vice president of sales and marketing, John Marman.

"We have treated this field with a lot of TLC for a long time--it has its own blankets, rain tarps, special diet—you name it we've done it. This turfgrass has been designed and developed for an event as significant as the Super Bowl, and the events leading up to it," Marman said. "We believe that this type of product will become more prevalent in today's stadium facilities which handle multiple in season entertainment events requiring a more resilient surface with a quicker turn-around. This turf can take the wear and tear."

As reported, the weather forecast for Super Bowl Sunday has no rain. Rain can turn a green turf quickly into mud during a game.

Super Bowl 50 will take place on February 7, 2016, in Santa Clara, at the Levi's Stadium. The stadium is the home of the home of the San Francisco 49ers. Super Bowl 50 will be topping all previous Super Bowl's because of the anniversary. Marketers are flocking to Super Bowl 50 and it will be a huge TV event.

We already track over 20 brands that are advertising during Super Bowl 50. Advertisers pay about $5 million to CBS for 30 second air time during the Super Bowl 50 broadcast.

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<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at ml@i4u.com.

 

 

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