Google Says Nothing Changed As Panda Is Now Part Of Core Ranking Algorithm

Posted: Jan 15 2016, 7:54am CST | by , in News | Technology News

Google Says Nothing Changed As Panda Is Now Part Of Core Ranking Algorithm
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The SEO world got stirred up this week as Google made some changes, but essentially nothing changed says Google.

When webmasters and SEOs hear the word Panda they freak. So when the news surfaced that Google changed something on Panda, people freaked. Some Googler's are now responding to calm down the SEO community.

Google has moved the Panda module into the core algorithm. Some webmasters spotted changes in rankings, but Google's Gary Illyes said in this Google+ (via Search Engine Roundtable) thread that nothing changed.

His explanation is though a bit weird. He compares the change to a car engine. Engines did not have a starter in the early days and drivers had to manually start the car. Now there is a starter. Panda is the starter that is now part of the Google core engine.

Illyes concludes his response to Kenichi Suzuki: "For a user or even a webmaster it should not matter at all which components live where, it's really irrelevant, and that's why I think people should focus on these "interesting" things less."

Now that Panda is part oft he core algorithm it is apparently still not real-time. So more changes to come.

Google introduced Panda back in 2011. It is aimed at punishing low-quality sites. Back in 2011 Google explained what they think makes a site high-quality without revealing how the algorithm is assessing quality.

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<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
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