SuperD Develops Technology To Make Visual Experience Of 3D Electronics More Natural

Posted: Feb 18 2016, 7:47am CST | by , Updated: Feb 18 2016, 10:26am CST , in MWC


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3D box by SuperD
Photo credit: SuperD

Scientists reveal humans are able to see the natural world around us in 3D – prompting electronics companies to start developing 3D technology to enable people see TV or movie content just the way normal eyes would see things in our natural environments.

To this end, SuperD – a glasses-free 3D solution provider, developed a 3D Box that will be demonstrated at the Mobile World Congress 2016, and which unfolds into a Z-shape and projects 3D images onto a transflective panel after the push of a button on the iPad-mini-sized box. The user does not need 3D glasses to watch the Full HD screen which is very bright and clear.

With SuperD’s eye tracking technology, a user will enjoy quality visual experience so long the front camera can detect the eyes of the user.

With the 3D box developed by SuperD, lovers of 3D films can watch them at home and outside theaters; while those based in China can visit SuperD’s “3D Store” in that country to obtain on-demand 3D content such as films, games and other 3D applications. To this end, SuperD also supports 3D developers, providing an SDK and tools to enable developers to rapidly create cool new 3D apps and content.

The company is also working on delivering higher visual experience on VR devices via eye-tracking technology, 3D optical technology and real-time 3D image rendering technology. At the moment, some consumer electronics makers and component suppliers have started to integrate SuperD’s technology into their products and devices.

Due to 3D BOX’s amazing performance, the Advanced Imaging Society awarded 3D BOX a Lumiere Award in 2015 for 3D technology; and DreamWorks Animation also licensed its top 3D film content to SuperD for display on the 3D BOX.

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The Author

<a href="/latest_stories/all/all/52" rel="author">Charles I. Omedo</a>
Charles is covering the latest discoveries in science and health as well as new developments in technology. He is the Chief Editor or Intel-News.




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