BenQ Acquires E-gaming Brand ZOWIE

Posted: Aug 17 2016, 8:41pm CDT | by , Updated: Aug 17 2016, 8:47pm CDT, in News | Latest Business News


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BenQ Acquires E-gaming Brand ZOWIE
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Taipei-based technology major BenQ on Wednesday announced the acquisition of leading e-gaming accessories and equipment brand ZOWIE for an undisclosed sum.

With this acquisition, all future BenQ gaming-related merchandise will be introduced under the ZOWIE name.

"The acquisition of ZOWIE would strengthen BenQ's position in the industry as a company that fully supports the entertainment and gaming ecosystem," BenQ said in a statement.

Combining the core competences of BenQ and ZOWIE, new ZOWIE branded eSports devices will focus on personalization to provide innovations that will enhance player performance in India.

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