Google Puts Hat Into Ride Sharing Game

Posted: Aug 30 2016, 4:14pm CDT | by , in Latest Business News


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Google Puts Hat into Ride Sharing Game
Photo Credit: Getty Images

Alphabet's Google is going to launch a ride-sharing service this fall, starting with San Francisco. It may eventually expand, according to an unnamed source at The Wall Street Journal on Tuesday. The carpooling service will be powered by Waze, a navigation system. The hope is that it will rival services like UberPOOL and Lyft.

All of this comes as the Alphabet executive David Drummond resigned from Uber's board of directors over what has been deemed a "conflict of interest" by others.

The ride-sharing service began as a pilot program at the company's headquarters, where they charged riders at most 54-cent per mile. That is less than most rides from both Lyft and Uber. However, the goal isn't to have on-demand taxi services, but rather on carpooling.

As of right now, anyone who has the Waze app in the San Francisco area will be able to participate. The project will build on some of Waze's forgotten ambitions of becoming a ride sharing app. It will not only open up transportation options for people who are struggling, it will also help to keep costs low.

Eventually, it is suspected that the app will use Google's self-driving cars.

Google did not immediately respond to CNBC's request for comment.

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<a href="/latest_stories/all/all/46" rel="author">Noel Diem</a>
Noel passion is to write about geek culture.




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