Manufacturer of digital subscriber line (DSL) and other networking solutions Zyxel Communications on Monday launched a global rebranding campaign named "Your Networking Ally".
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With this campaign, Zyxel will highlight its core competence and the relationship it shares with customers.
The company is also looking ahead to build networks that help people achieve goals and change the world for the better.
"People and organizations need a partner who understands their struggles and provides solutions that help them meet these challenges. Zyxel is that ally," the company said in a statement.
Zyxel is the networking ally standing alongside customers with integrated end-to-end networking solutions in hand.
"We are standing side-by-side with our customers, helping them achieve their goals and unlocking their potential," added Gordon Yang, President, Zyxel.