Apple Has Sold 70% Less Smart Watches This Summer

Posted: Oct 25 2016, 7:27am CDT | by , in Apple


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Apple Has Sold 70% Less Smart Watches This Summer

Users were expecting a major design change for the Apple Watch 2 but were disappointed.

Recent numbers obtained from a market research firm IDC claim that Apple Watch Shipments were about 1.1 million units in the third quarter. This actually tells us about a three month period between June and September.

The numbers received show a 71.6% decline as to the 3.9 million Apple watch Shipments sold last year. This decline is basically because of the lack of an Apple Watch Refresh. The Refresh did not come in until the final two weeks of the quarter.

This was when the Apple watch Series 2 and other slightly updated first generation models came out in the market. An estimated 51.6% decline has also been observed in the overall smart watch market.

Apple has however still managed to secure its position as the overall leader in the worldwide smart watch market. It has almost a 41.3% share of market even though it has seen a huge decline among the leading vendors.

In second place we have Garmin with almost a 20.5% share and 34.2% growth. Garmin has beaten Samsung too because of it ConnectIQ-enabled smart watches and the new fenix Chronos.

Samsung captured only 14.4% of the market share as per 400,000 shipments as per the IDC report. Lenovo and Pebble stand in 5th position with only 100,000 shipments.

Apple usually does not disclose its quarterly earnings results. Instead it groups the device under the ‘other products’ section. The focus will now however will be on the important fourth quarter which includes the busy holiday season.

This story may contain affiliate links.


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The Author

<a href="/latest_stories/all/all/32" rel="author">Ahmed Humayun</a>
Ahmed Humayun is a technology journalist bringing you the hottest tech stories of the day.




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