YouTube And Germany Settle 7-Year Feud

Posted: Nov 2 2016, 10:05am CDT | by , in News | Latest Business News

 

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YouTube and Germany Settle 7-Year Feud
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YouTube has been at odds with Gema, the German rights body that represents musicians, composers, and publishers, since 2009. The disagreement has put a damper on artists posting their music as well as prohibited clips from using songs in the background.

The two sides have now come to an agreement where payments will be made.

Thousands of videos have been impacted by the disagreement between the two, resulting in fewer advertising dollars and less publicity for the artists.

"This is a win for music artists around the world, enabling them to reach new and existing fans in Germany... and for YouTube users in Germany, who will no longer see a blocking message on music content," blogged YouTube's head of international music partnerships, Christophe Muller.

According to the BBC, Gema said that there are still some disagreements, but that they feel like the new agreements is a "milestone" in the situation.

"We remained true to our position that authors should also get a fair remuneration in the digital age, despite the resistance we met," said its chief executive, Harald Heker.

An industry watcher said that is was "significant" that the matter has come to an end.

"Gema had been a long-term holdout on and critic of YouTube, hitting out at the video site even when many record companies were supportive of it," said Chris Cooke, director of Unlimited Media. "It has meant YouTube is not the music hub in Germany that it is elsewhere, which has hindered newer artists looking to use it as a marketing channel. Though it has to be said in the last couple of years most labels have also become critical of YouTube, the way it operates and the royalties it pays compared to, say, Spotify or Apple Music, even though they continue to work with the service. It will be interesting to know quite what deal Gema has secured and how its songwriter members feel about it."

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<a href="/latest_stories/all/all/46" rel="author">Noel Diem</a>
Noel passion is to write about geek culture.

 

 

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