Ford Will Launch Its First Driverless Car With New Autonomous Tech In 2021

Posted: Nov 22 2016, 11:07am CST | by , in Cars & Vehicles


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Ford Will Launch its First Driverless Car With New Autonomous Tech in 2021
Ford's auto park features are gradually improving with each model update. Credit: AutoCar
  • Ford to slowly introduce new driverless tech in new car models

The automaker will slowly introduce new tech before launching a fully-fledged autonomous car in 2021

Ford has announced its plan to gradually equip its new cars with driver assisting technology. The initiative is a step forward for Ford to make its fully autonomous car by the year 2021. Until then Ford will equip its car little by little with autonomous parts.

The announcement came from Ford’s marketing director in Britain; Lisa Brankin at the Ford's Driving Skills For Life event at London’s Excel.

While speaking to Autocar, Brankin revealed their incremental approach to driverless technology would safeguard their future. The approach would also keep Ford relevant to market demand.

Brankin further stated fully autonomous cars which are capable of driving from door-to-door without any input are not a near possibility. For such cars to come on the roads it will at least take another decade.

Besides autonomous tech can’t come into the market all at once but it will come gradually. Therefore Ford is working towards adding driverless tech like Active Park Assist and Lane Keep to their car.

This move also reflects Ford’s step-by-step approach. More autonomous systems will become available further down model ranges. With each addition the technology will also keep on getting better.

Brankin also hinted at the possibility of a semi-driverless car by Ford before their promised year of 2021.

Earlier in November Ford Company revealed an all-new auto braking technology. The auto brakes work using reverse cameras. Ford stated the breaking system will be available in Ford cars within two year.

The brakes will be able to apply brakes to avoid impacts not seen by the driver while reversing. Ford is also working on an evasive steering technology, which will swerve the car around road hazards.

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