Why Is The Nintendo Switch So Hard To Find?

Posted: Apr 5 2017, 9:55am CDT | by , in News | Gaming

Why is the Nintendo Switch So Hard to Find?
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For many people, they keep reading all about the new Nintendo Switch console that was released last month, but they can't actually get their hands on it. The reviews haven't helped - many people were afraid it would be a bust, but word of mouth is fairly good, despite problems.

Leading retailers, like GameStop, Walmart, and Target have seen some boosts in their online and retail stores, but they still aren't able to keep up with demands.

"It isn't like we are seeing the same people coming in," a GameStop employee said. "We are seeing different people coming in who played it at a friend's house and now wants one of their own. People are getting them, but more and more people want them, so there is a backlog."

Finding the Nintendo Switch is easier for some people and places than it is for others. But why is it so hard to keep these consoles in stock?

Nikkei Technology said that the culprit is the high production cost of the Nintendo Switch. It costs about $257 to produce a single Nintendo Switch, which is high considering that the console doesn't cost that much. It also means that the profit isn't as high, meaning producing more in a single session doesn't seem possible right now. They've already had to double their production, and it seems like they may have to even double that to keep up with the demand.

Over at Wedbush Securities, Michael Pachter has some tough words for Nintendo: meet expectations or get out of the pool, because you aren't really a console to begin with.

“The Switch works really well- you’re essentially playing with a controller and screen right in front of your face," Pachter said to SIFTD Games. “It is a handheld, the cool thing about it is that your games work on the television as well, but the truth is, it’s a handheld, it’s a great handheld. So, I actually think the Switch is going to end up selling about as well as the 3DS. It’s at a higher price point- but ultimately if it comes down to $149, then ultimately, 3DS style 13 million units a year is possible.”

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The Author

<a href="/latest_stories/all/all/46" rel="author">Noel Diem</a>
Noel passion is to write about geek culture.




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