Snapchat And Instagram Are Most Popular Social Media Networks Among American Teens

Posted: Apr 21 2017, 2:15pm CDT | by , in News | Latest Science News

Snapchat and Instagram are Most Popular Social Media Networks Among American Teens
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  • Snapchat & Instagram are most popular social media platforms among American teens

A novel survey that was held recently showed that Snapchat and Instagram are American teens’ favorites as far as social media setups are concerned.

A new survey of American teenagers, from 13 to 17 years of age, showed that their most popular social media platforms remained Snapchat and Instagram.

While 91% of teens used the text messaging tool, 40% used messaging apps such as Kik, WhatsApp or Line on their smartphones. Apparently, 76% of teens used Instagram.

75% went on Snapchat to fulfil their social needs. 66% used Facebook thus lending kudos to Mark Zuckerberg’s brainchild that connects friends and other acquaintances with each other all around the world.

In 2015, that is two years ago, Facebook popularity had stood at 71%. So it has somewhat declined from its previous all-time high ratings. 47% of teens frequent the Larry Bird site known as Twitter.

Only 30% of adolescents use Tumblr, Twitch and LinkedIn. The survey also showed that Black Americans in their teens are more active on social media.

The White Caucasian lot tend to be behind them in this respect. The black teens also used their smartphones more often and had somewhat of a stronger online presence.

86% of black teens used Snapchat. By comparison 71% white teens did so. 35% of black teens used Tumblr. Only 22% white teens did so. 40% of black teens used Snapchat on a constant basis while 33% said the same thing regarding their activities on Instagram.

Meanwhile, only 22% of white teens used Snapchat frequently and only 19% used Instagram. 18% of black teens used five or more messaging apps.

A bare minimum of 6% white teens did the same. Plus black teens were more prone to use Kik, Skype or FaceTime on a regular basis than their white counterparts.

Also tablet access was up and desktop computer usage was down among America’s teens. While only 54% teens had access to a desktop computer, over 68% were the proud owners of a laptop.

Teens tended to use laptops and smartphones on a percentage basis that stood at 80% and 89% respectively. This survey provides valuable data which may be used in future policies having to do with higher education and vocational training.

"Understanding how teenagers use devices like tablets, desktops, and laptops may seem like old news," said Amanda Lenhart, senior research scientist at The AP-NORC Center for Public Affairs Research, and a co-author of the report.

"But the varying degrees of access of different groups to these platforms have implications for education and future facility with tech tools, including those needed for the workplace."

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The Author

<a href="/latest_stories/all/all/20" rel="author">Sumayah Aamir</a>
Sumayah Aamir (Google+) has deep experience in analyzing the latest trends.




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