Cyber Monday 2017 To Be Biggest U.S. Online Shopping Day Ever

Posted: Nov 27 2017, 12:23pm CST | by , Updated: Nov 28 2017, 5:03am CST, in News | Cyber Week 2017


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Cyber Monday 2017 To Be biggest U.S. Online Shopping Day Ever

The first forecast of Cyber Monday 2017 sales volume is here.

Update: Final Cyber Monday 2017 Sale numbers released.

Cyber Monday is defending itself well against the digital Black Friday. Based on Adobe Analytics data, Cyber Monday is on track to become the biggest U.S. online shopping day ever.

As of 10 am ET, $840 Million have been spent online, representing 16.9% growth YoY. Overall web traffic is up 12%, with the season average at 5.7%. Mobile set a new record representing 53.3% of visits (44.6% smartphones; 8.7% tablets) and 39.7% of revenue (29.8% smartphones; 9.9% tablets). Smartphone traffic specifically grew 21% YoY while revenue coming from smartphones saw 41% growth YoY, a new record.

The Black Friday 2017 sales volume is $5.03 billion and the Thanksgiving Day 2017 generated $2.87 billion in online sales. Adobe predicts that Cyber Monday 2017 will have more than $5 billion in online sales.

“Cyber Monday is expected to make history again as the biggest U.S. online shopping day of all time, driving a billion dollars more than last year. As consumers make their way back to work, they are poised to be hitting the buy button all day, as most big discounts will end by midnight. A lot more of this will be happening on smartphones as well, where smoother buying experiences through auto-fill capabilities are helping drive the growth we see in mobile.” – Tamara Gaffney, Strategic Insights Engagement Group Director, Adobe.

We scan all Cyber Monday sales and feature the newest and best Cyber deals we discover on the Cyber Monday 2017 Deals Tracker. You can browse through the best Amazon Cyber Monday deals and the best Walmart Cyber Monday deals. Besides Walmart and Amazon, Target, Best Buy, Sam's Club, Microsoft, GameStop and Kohl's are the most popular Cyber Monday 2017 sales.

Method: Adobe’s retail report is measuring 80 percent of online transactions at the largest 100 U.S. web retailers. $7.50 of every $10 spent by consumers online with the top 500 U.S. retailers go through Adobe Experience Cloud.

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The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Manfred "Luigi" Lugmayr () is the founding Chief Editor of I4U News and brings over 25 years experience in the technology field to the ever evolving and exciting world of gadgets, tech and online shopping. He started I4U News back in 2000 and evolved it into vibrant technology news and tech and toy shopping hub.
Luigi can be contacted directly at ml[@]




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