CES 2018: Sony Develops First App Environment For Next-Gen Broadcast TV Model Market With Pearl TV

Posted: Jan 6 2018, 12:25pm CST | by , in News | CES

 
CES 2018: Sony Develops First App Environment for Next-Gen Broadcast TV Model Market with Pearl TV
  • Pearl TV And Sony Develop First ATSC 3.0 Application Environment For Next-Generation Broadcast TV Model Market

Next Gen Broadcast TV Model Market has its First ATSC 3.0 App Environment built by Pearl TV and Sony

Pearl TV declared its joint project in collaboration with Sony Electronics to develop the next generation television models. A program guide for these TVs of the future will be prepared by both companies.

Consumers will have a field day thanks to this arrangement. The novel tool that will be offered by both high tech firms will lead to an interactive milieu for next gen ATSC 3.0.

Over ten market TV stations are supporting this trend. The platform will bring a new experience for viewers who have the facilities of interactivity, personalization and voice command at their beck and call.

This novel experience will count not only for television but for mobile phones and tablets as well. Pearl TV has a huge stake in the next gen television game. The prospects for this company are looking good on the horizon.

As for Sony Electronics, it has encouraged both Pearl TV and the Model Market partakers in this great and exciting game. All in all, it will be a great boost for the industry.

An ATSC 3.0 interactive environment will even have the additional facility of digital coupons for sale. This sort of technology is earth-based to the extreme. The convergence of all the previous technologies will make this setup a reality in the future.

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<a href="/latest_stories/all/all/20" rel="author">Sumayah Aamir</a>
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