Doritos Super Bowl 2018 Commercial

Posted: Jan 11 2018, 3:40am CST | by , Updated: Jan 17 2018, 9:50am CST, in News | Super Bowl

 

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Doritos Super Bowl 2018 Commercial

After a one-year break, Doritos is back at the Suber Bowl ad chart.

The Doritos Super Bowl 2018 commercial will be a new beginning for the snack brand. The Doritos Super Bowl commercials had an amazing 10 year long run with fan-made commercials that often ranked top in USA Today's Ad Meter, the most respected Super Bowl commercial ranking. Doritos has sat out the Super Bowl last year. The Doritos Super Bowl 2018 commercial will mark the return of the brand to the Big Game.

Update: On Jan. 17, Doritos released a teaser for the Doritos Super Bowl 2018 ad starring Peter Dinklage and Morgan Freeman.

The new Doritos Super Bowl commercial will not be crowd-sourced. PepsiCo owned Frito Lay hired an agency for the new commercial. A Frito-Lay spokeswoman told AdAge last month that the spot will be created by Goodby, Silverstein & Partners.

Doritos is hosting a Super Bowl sweepstakes right now online at doritos.com. Codes found on Doritos bags can be assigned an NFL team. If your team wins their game this week, you could score NFL prizes Every code entered gives you the chance to win tickets to Super Bowl LIII in 2019.

The Super Bowl 2018 ads chart now starting to take form. Super Bowl advertisers are announcing their expensive commercials closer to the Big Game than in past years as consumers attention span is decreasing.

Most of the Super Bowl 2018 social media and marketing campaigns will kick off in the week before the Super Bowl taking place on Sunday, Feb. 4. Read the latest Super Bowl 2018 ad news. Check out also the best Super Bowl 2018 TV deals.

The Super Bowl remains the biggest stage of the year for commercials. The concentrated ad spending on one broadcast is mind-boggling. In 2018, 30 seconds of Super Bowl ad time sell for more than $5 million. The placement fee is just one cost factor for a Super Bowl ad. Production cost, online and social media campaign and celebrity booking fees can easily double the Super Bowl ad slot cost.

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The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at ml@i4u.com.

 

 

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