Mercedes Super Bowl Car Game Failed, Winner Will Be Selected In Random Drawing

Posted: Feb 5 2018, 6:43am CST | by , Updated: Feb 8 2018, 9:10am CST, in News | Super Bowl

 

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Mercedes Super Bowl Car Game Failed, Winner Will be Selected in Random Drawing

The Mercedes Last Fan Standing Super Bowl car game is the biggest Super Bowl fail

As reported, the Mercedes Last Fan Standing game failed during the Big Game twice. The online game to win an AMG Mercedes C43 Coupe was supposed to start at 6:30 pm ET, but the load was too high on the servers. Mercedes' agency clearly underestimated what it means to run a game like this during Superbowl.

Update: Mercedes announced that the Mercedes-AMG C43 is heading to New Hampshire to meet its owner, and Last Fan Standing winner, Joshua D.

They tried again to launch the mobile game at 9:15 pm ET, but participants again could not enter the game. At the end of the Super Bowl, Mercedes gave up and announced to randomly draw the winner of the Mercedes-AMG C43 Coupe among all people who have registered.

Mercedes apologizes on the Last Fan Standing site. "The bad news is, when you try to achieve a technological first, things can sometimes go wrong. In this case, there were just too many of you. Every eligible registrant will be entered into a random drawing to pick the lucky winner, who’ll drive away in the Mercedes-AMG C 43."

"We’ll announce the winner on our Facebook page as soon as he/she can be reached and confirmed. So sorry again for the hiccup and thanks so much for your fantastic enthusiasm," Mercedes continues.

So far Mercedes has not announced the winner of the Mercedes-AMG C43 Coupe ($63,140 MSRP plus $19,842 cash). You can check the Mercedes Benz USA Facebook page for updates. If you feel lucky, you can still enter our Super NES Classic Giveaway today.

The registration and training for the Mercedes Super Bowl 2018 game "Last Fan Standing" has started as planned ahead of the Big Game. Mercedes-Benz is not advertising in the Super Bowl LII broadcast, but garnered a lot of attention, too much actually, with an incredible online game during the Big Game.

The game called “Last Fan Standing” is a modern take on a classic mall challenge in which people need their patience and stamina to win a new car by being the last person with a finger planted on the car. Now you need to keep your finger on the display of your smartphone, following a car around the screen.

The Mercedes-AMG C43 Coupe moves around the Super Bowl stadium of 2019 slowly, but you really need to pay attention to not lose it. The car is not moving fast but it takes you around the whole screen with movements in all directions and the view zooms in and out. A green dot indicates that you're safely on the car.

The C43 can get as small as your fingertip and as big, filling the screen. One test run is 3 minutes and 15 seconds including the simulation of a timeout. You can earn a 5-minute time-out when you share on Twitter that you are joining the game. From the 3 minute playtime I can tell that the Last Fan Standing game is going to be exhausting. Playing this for an hour requires a lot of stamina. If you get distracted by just a second or two, you will be out.

Mercedes gives all kinds of good tips to prepare for the challenge to win a The $63,000 Mercedes-AMG C43 Coupe. Tips include to connect your smartphone to power, turn off notifications, keep food and drinks within reach and more.

Watch all Super Bowl 2018 ads online and enter our Super NES Classic Giveaway. The Super Bowl 52 brings again must-see Super Bowl commercials. A 30-second spot sells for more than $5 million, but that didn't stop several Super Bowl advertisers to buy time for long-form commercials to tell their story. Storytelling replaces dogs and weird ads.

The Super Bowl 52 Ad Chart lists all Super Bowl 2018 advertisers that have come forward. The commercials of Super Bowl LII are decked out with celebrity appearances, more than ever. Find out if your favorite celebrity appears in a Superbowl 2018 ad in our Super Bowl 2018 celebrity watch list. Besides celebrities, the songs featured in Super Bowl 2018 are the big stars.

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The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Manfred "Luigi" Lugmayr () is the founding Chief Editor of I4U News and brings over 25 years experience in the technology field to the ever evolving and exciting world of gadgets, tech and online shopping. He started I4U News back in 2000 and evolved it into vibrant technology news and tech and toy shopping hub.
Luigi can be contacted directly at ml[@]i4u.com.

 

 

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