WowWee Fingerlings And MGA Entertainment L.O.L. Surprise! Win Toy Of The Year 2018 Award

Posted: Feb 17 2018, 2:03am CST | by , in News | Toys

WowWee Fingerlings and MGA Entertainment L.O.L. Surprise! win Toy of the Year 2018 Award

The Toy Association announced the TOTY 2018 winners at the Toy Fair 2018.

The winners of the Toy Awards (TOTY at the Toy Fair 2018 are no surprises. Fingerlings by WowWee and L.O.L. Surprise! by MGA Entertainment are sharing the Toy of the Year 2018 award. The Toy Association announced the winners of their prestigious toy award last night in New York.

"Known as the 'Oscars' of the toy industry, the TOTY Awards celebrate the best and brightest people and products … all while raising vital funding for The Toy Foundation's ongoing mission to bring help and joy to children in need," says Steve Pasierb, president & CEO of The Toy Association. "The 2018 collection of extraordinary TOTY finalists and winners have brought endless fun and learning to kids across the globe. The annual TOTY awards process serves as a testament to the toy community's deep talent, entrepreneurialism, and innovation!"

The overall "Toy of the Year" winners were determined by an expert panel that discussed all the finalists before rendering a decision based on TOTY votes, holiday sales, and media buzz. Fingerlings and L.O.L. Surprise! clearly, deserve the top toy award.

These toys have dominated the Holiday season of 2017. While MGA Entertainment's L.O.L. Surprise! toys continue the momentum into the new year with the release of the L.O.L. Surprise! Pearl Surprise, the demand for Fingerlings has died down. It's possible that the new WowWee Fingerlings Hugs can bring new attention to Fingerlings.

The Toy Awards are handed out in 17 categories. Notable winners are the Marvel Guardians of the Galaxy Dancing Groot Figure by Hasbro, winning the Action Figure of the Year and Tech Toy of the Year winner is Lego Boost Creative Toolbox. See the complete list of Toy Awards 2018 winners below.

The 115th New York Toy Fair opens its doors on Saturday, Feb. 17. We report about all hot announcements on the mission to find the hottest Holiday toys of 2018. Read the latest hot toy news, shop the best-selling toys and follow us on Twitter for hottest toy announcements of 2018 at the Toy Fair 2018 in New York. See also the highlights of the Spielwarenmesse 2018 in Nuremberg and Toy Fair 2018 in London.

So far the hottest announced toys of 2018 including Pomsies and Fur Babies World. Get the free Tracker app to get notified when the hottest toys 2018 are in stock online. You can already subscribe to be notified when Pomsies, Fur Babie, 5 Surprise ball and more hot 2018 toys are in stock.

Toys of the Year

Action Figure of the Year: Marvel Guardians of the Galaxy Dancing Groot Figure by Hasbro, Inc.

Collectible of the Year: Fingerlings by WowWee USA, Inc.

Construction Toy of the Year: LEGO Star Wars BB-8 by LEGO Systems, Inc.

Creative Toy of the Year: Star Wars Droid Inventor Kit by LittleBits

Doll of the Year: Wonder Crew Superhero Will by PlayMonster

Game of the Year: Soggy Doggy by Spin Master Ltd.

Infant/Toddler Toy of the Year: Teddy Ruxpin by Wicked Cool Toys

Innovative Toy of the Year: Rubie's Jurassic World T-Rex Inflatable Costume by Rubie's Costume Company, Inc.

License of the Year: Star Wars by Disney Consumer Products & Interactive Media

Outdoor Toy of the Year: Bunch O Balloons Filler Soaker by Zuru

Playset Toy of the Year: Hot Wheels Super Ultimate Garage by Mattel, Inc.

Plush of the Year: Disney Junior Minnie's Walk and Play Puppy by Just Play Products

Preschool Toy of the Year: PAW Patrol My Size Lookout Tower by Spin Master Ltd.

Rookie of the Year: Antsy Pants Build & Play Kits by Beach House Group

Specialty Toy of the Year: LEGO® Star Wars Millennium Falcon by LEGO Systems, Inc.

Tech Toy of the Year: LEGO BOOST Creative Toolbox by LEGO Systems, Inc.

Vehicle of the Year: PAW Patrol Sea Patroller by Spin Master Ltd.

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The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at




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