Scruff-A-Luvs Maker Acquired By Moose Toys

Posted: Nov 15 2018, 7:41am CST | by , in Toys


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Scruff-A-Luvs Maker Acquired by Moose Toys

UK's Worlds Apart becomes part of Moose Toys.

Global toy company Moose Toys acquires UK based toy company Worlds Apart, maker of the popular Holiday toy Scruff-A-Luvs. The plush toy you have to care first for is one of the hottest Holiday toys of 2018.

"There is a strong values alignment between both companies and synergies in how we design and create. We were impressed with their commitment to developing high-quality products that kids love. With the initial success of Scruff-a-Luv’s globally, it is a great opportunity to expand their reach and further develop this much-loved brand, while also increasing our presence in the UK,” said CEO Moose Toys, Paul Solomon according to

Scruff-A-Luvs plush toys are in stock at for $17.69.

Each Scruff‐a‐Luv comes as a matted ball (see it in the image gallery!) of colored fur with only its eyes showing, so it’s a mystery what animal kids are rescuing. It's either a rabbit, cat or dog. The adorable animal is revealed by washing the matted ball in the water, towel drying the animal, blast drying it with a hairdryer, and brushing and styling its fur.

Little Live Scruff‐a‐Luvs comes with a collar, name tag, adoption certificate, brush and hair clips. Scruff‐a‐luv can be washed over and over again. This special kind of plush allows kids to play with it in the bath, role play with it, and care for it like a real pet.

In the Top 20 Holiday Toys 2018, you find which Holiday toys to buy now. See also Amazon's Top 100 Holiday 2018 toys list and the top 50 trending Holiday toys 2018 according to eBay.

Find out how to buy the hottest and most popular Holiday electronics and toys online that are hard to find. The free Tracker app notifies you on your smartphone when the hottest toys 2018 and the newest consumer electronics are in stock online. You can also receive all in stock and deals alert on Twitter @TheTrackerApp.

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<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Manfred "Luigi" Lugmayr () is the founding Chief Editor of I4U News and brings over 25 years experience in the technology field to the ever evolving and exciting world of gadgets, tech and online shopping. He started I4U News back in 2000 and evolved it into vibrant technology news and tech and toy shopping hub.
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