Tyler “Ninja” Blevins Toys Debut At Toy Fair 2019

Posted: Feb 16 2019, 1:24am CST | by , in Toys


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Tyler “Ninja” Blevins Toys Debut at Toy Fair 2019

Another Youtube star comes to the toy isle.

Wicked Cool Toys (WCT) unveils its new Ninja product line at the 2019 International Toy Fairs in Hong Kong, London, Nuremberg and New York. The company has teamed up with Tyler “Ninja” Blevins - the #1 gaming influencer on YouTube, Instagram and Streamer across all social media platforms, and named “The Biggest Gamer in the World”, by ESPN Magazine in September 2018.

WCT was awarded the Master Toy/Collectible partner (ex-blasters) for Ninja, and will deliver an exciting line of play and display collectible figures and emotes, vinyl figures, plush, mystery boxes, role play, accessories, games, and vinyl augmented reality figures featuring “Ninja” that appeal to both kids and collectors, expected to arrive at retail locations in worldwide markets for Fall 2019.

“Ninja is the Michael Jordan, Lebron James and Tiger Woods of the gaming world,” said Michael Rinzler, founder and co-president of Wicked Cool Toys. “Ninja is absolutely on fire. We’re thrilled to embrace his spirit in a product line that represents this beloved modern gaming hero,” continues Jeremy Padawer, partner and co-president of Wicked Cool Toys.

“Wicked Cool Toys is the right partner at the right time for Ninja,” said Tyler “Ninja” Blevins. “They are experienced, yet fresh and forward-thinking and know exactly what to do. They are the perfect team to launch the Ninja toy and collectible consumer products brand into the future both here and around the world.”

Richard Tyler Blevins, more commonly known by his online alias Ninja or NinjasHyper, is an American Twitch streamer and Internet personality, and a world-renowned professional Fortnite player who travels around the world to compete in gaming tournaments for huge winnings. As of December 2018, he is the most followed streamer on Twitch with over thirteen million followers on his Ninja Twitch channel, which was the most watched Twitch channel in 2018. In September 2018, Blevins became the first professional eSports player to be featured on the cover of ESPN The Magazine, marking a breakthrough into mainstream sports fame. Tyler “Ninja” Blevins is using his status as a Twitch star to raise some serious money for charities including the American Foundation for Suicide Prevention. Alzheimer's Association, St. Jude Children’s Research Hospital and more.

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The New York Toy Fair 2019 takes place Feb. 16 to Feb. 19 in the Javits Center in New York. At the Toy Fair the new 2019 toys break cover. Most of them will be released in Fall ahead of the Holiday shopping season. A newly emerging trend is that many toys get an early release over the summer. Consumers can buy many hot toys ahead of the crazy Holiday shopping season. Read about the latest new toys for 2019 in our toys section.

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The Author

<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Manfred "Luigi" Lugmayr () is the founding Chief Editor of I4U News and brings over 25 years experience in the technology field to the ever evolving and exciting world of gadgets, tech and online shopping. He started I4U News back in 2000 and evolved it into vibrant technology news and tech and toy shopping hub.
Luigi can be contacted directly at ml[@]i4u.com.




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