Twitter Tests Feature That Will Allow Users To Follow Topics

Posted: Aug 14 2019, 1:35am CDT | by , in Technology News


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Twitter tests feature that will allow users to follow topics
Photo by Twitter

The goal of the new feature is to make it as easy to follow an interest as it is to follow a person on Twitter.

Twitter is testing a new feature that will users to follow topics on its platform, company executives announced during a press event in San Francisco, Variety reported.

When the feature goes live, users will be able to follow topics such as sports and TV shows. To achieve this, the company will curate tweets around a number of popular topics that users can follow. Once a user follows a curated topic, they will be able to see relevant tweets and live events on their timeline. Users will also be able to hide events and mute topics to avoid spoilers around TV shows or sports events.

The goal of the new feature is to make it as easy to follow an interest as it is to follow a person on Twitter.

The company will curate the topics with the help of machine learning because “human curation would be too slow,” said Rob Bishop from the company’s product group.

Twitter is currently testing the feature on Android with topics focused around sports such as Formula 1 and MMA.

Twitter product lead Kayvon Beykpour said the company will begin with a whitelist of approved topics, and that it will exclude some topics. He said the work on which topics to include and which to avoid was ongoing.

“It is imperative that we increase the health of the public conversation,” said Beykpour.

Twitter continues to test multiple features on its platform in a bid to improve public conversation and make the app more interactive. In addition to topics, the company is also testing a way to temporarily snooze notifications on Android, just in case a user goes viral “at an inconvenient time.”

Twitter plans to rollout the topics feature globally by the end of 2019, according to CNET.

This story may contain affiliate links.


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<a href="/latest_stories/all/all/81" rel="author">Mandy Jean</a>
Mandy covers the latest news in Tech and Business.




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