12 Mattel Toys Get Nominated For 2020 Toy Of The Year

Posted: Nov 12 2019, 6:42am CST | by , in Toys

 

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12 Mattel toys get nominated for 2020 Toy of the Year

Mattel continues to dominate this year's Toy of the Year Awards.

As Mattel’s lineup of toys continue to expand over the years with the addition of new brands and characters, the U.S. toymaker has announced that this year, it received nominations for 12 of its toys for the The Toy Association’s 2020 Toy of the Year Awards.

The The Toy Association’s 2020 Toy of the Year Awards, or the TOTY Awards, is the most prominent award that a toy could ever receive.

Mattel said the 12 nominations marks the highest number of nods it received to date.

“Mattel continues to push the boundaries with the toys and experiences we bring to market, in ways only our iconic brands can… Topping the TOTY finalist list is a testament to the innovation across our core brands, strong licensed partnerships and introduction of groundbreaking new offerings, such as Creatable World. We are proud to be recognized by our industry peers and look forward to celebrating in February with all of our partners and retailers at the TOTY awards,” Mattel’s Chief Commercial Officer Steve Totzke said in a statement.

The following Mattel-manufactured toys are nominated for this year’s TOTY 2019 Awards:

Barbie® – License of the Year

Creatable World™ – Doll of the Year

Disney Pixar Toy Story Basic Figures – Action Figure of the Year

Fisher-Price® Linkimals™ – Infant/Toddler Toy of the Year

Fisher-Price® Wonder Makers™ Design System Build Around Town Starter Kit – Construction Toy of the Year

Hot Wheels™ TechMods – Innovative Toy of the Year

Hot Wheels™ id Smart Track™ Kit – Innovative Toy of the Year

Hot Wheels® Colossal Crash™ Track Set – Playset of the Year

Hot Wheels® Mario Kart Die-Cast Vehicle Assortment – Vehicle of the Year

Jurassic World™ Destroy ‘N Devour Indominus Rex – Action Figure of the Year

Pictionary Air® – Game of the Year

UNO® Braille – Game of the Year

The winners of the TOTY Awards will be announced on Friday, February 21, 2020.

With the upcoming Black Friday and Christmas holiday sales, the sales performance if these toys could influence the awards.

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<a href="/latest_stories/all/all/81" rel="author">Mandy Jean</a>
Mandy covers the latest news in Tech and Business.

 

 

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