Hard Rock To Air First-ever Super Bowl 2020 Ad Filmed At Iconic Guitar Hotel

Posted: Jan 23 2020, 9:02am CST | by , in Super Bowl

Hard Rock to air first-ever Super Bowl 2020 Ad filmed at iconic Guitar Hotel

Hard Rock is playing a big role at this year's Big Game.

For the first time in Hard Rock International’s 50-year history, the company has spent on a TV spot to air its first ever Super Bowl 2020 commercial.

The Super Bowl LIV is set to take place at the Hard Rock Stadium in Miami and Hard Rock intends to celebrate that with a Super Bowl ad spot during the Big Game.

The commercial will be screened during the first half of the 2020 Super Bowl.

Hard Rock International has tapped blockbuster filmmaker Michael Bay to direct its commercial. Bay is behind blockbuster movies like Transformers and Armageddon.

The ad was shot at the iconic Guitar Hotel at Seminole Hard Rock Hotel & Casino Hollywood.

"The Guitar Hotel at the Seminole Hard Rock is a really cool venue for the creation of a captivating commercial to air during the big game, playing in our backyard… It's an iconic property. It's an iconic brand. It's an iconic event,” Michael Bay was quoted as saying.

“The stars have aligned for the creation of the first Hard Rock International commercial to air during broadcast of the big game in early February… With the game being played at Hard Rock Stadium in South Florida and the recent opening of the Guitar Hotel at our flagship Seminole Hard Rock Hotel & Casino Hollywood, the time is right for an epic 60-second spot that showcases the entertainment and excitement of the Hard Rock brand. Michael Bay is a perfect production partner, given his love of South Florida and his talent for making magic happen on the screen,” Hard Rock CEO Jim Allen said.

Stay in tuned at I4U News for Hard Rock’s upcoming Super Bowl ad.

The 2020 Super Bowl, or Super Bowl LIV, will be taking place on Sunday, February 2 at Hard Rock Stadium in Miami Gardens, Florida.
As the biggest game of the year nears, expect to see all the most inspiring, hilarious and exciting TV commercials from the biggest companies who seek to get their message out to a massive audience.

For this year’s Super Bowl, the very first to announce that they are coming back with a new ad is Avocados From Mexico. Earlier, Facebook also seemingly confirmed speculations about its very first Super Bowl ad after the star of its commercial, Sylvester Stallone, dropped hints on social media. Luxury carmaker Porsche has also confirmed that it is releasing its first Super Bowl ad in 23 years, featuring the electric Taycan.

As with previous years, we cover all the most popular Super Bowl commercials. Find out which companies are spending millions of dollars to advertise during the Big Game and watch teasers and the full Super Bowl 2020 ads as they become available on our official Super Bowl News Hub. How to watch the Porsche Taycan Super Bowl 2020 ad? Check the I4U News Super Bowl 2020 site for teasers and the full released Porsche Super Bowl 2020 ad.

Check out all the best TV deals for your viewing pleasure ahead of the Super Bowl.

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<a href="/latest_stories/all/all/81" rel="author">Mandy Jean</a>
Mandy covers the latest news in Tech and Business.




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