Little Caesars Debuts 1st Ever Super Bowl Ad Starring The Office’s Dwight

Posted: Jan 29 2020, 2:22am CST | by , in Super Bowl

Little Caesars debuts 1st ever Super Bowl ad starring The Office’s Dwight

The ad showcases how Little Caesars' pizza is the “best thing since sliced bread.”

Pizza chain Little Caesars has finally released its first ever entry into the Super Bowl roster of TV commercials. The ad already debuted ahead of its Super Bowl appearance on Sunday, February 2.

The hilarious 30-second ad stars Rainn Wilson, best known as Dwight Schrute from The Office.

In Little Caesars’ Super Bowl LIV commercial, the brand showcases how their pizza is the “best thing since sliced bread.”

Wilson plays the role of Sliced Bread Inc. CEO who is met with the problem of Little Caesars’ pizza beating sliced bread. A chaotic office scene ensues as the Sliced Bread company appears to have lost its appeal to customers.

The clip ends with Wilson ending up as a Little Caesars delivery guy.

“Little Caesars has long had a lot of fun with its advertising, from our iconic mascot to our indelible "Pizza!Pizza!" slogan. This time we're bringing fun to the world's biggest ad stage in a way we think will create a positive impression of the brand and ultimately continue bringing people in the door long after the game ends,” Little Caesars’ Jeff Klein said in a statement.

Meanwhile, to celebrate the launch of its first-ever Super Bowl ad, Little Caesars is offering viewers a chance to score a free lunch at participating Little Caesars restaurants on February 17 between 11:30 a.m. and 1:00 p.m. if the ad wins USA Today’s Ad Meter.

“We're not asking for any 'special treatment' here, but we think it would be pretty great if people helped vote Little Caesars the best of the best… If we win Ad Meter, it'll also be a big score for pizza lovers,” Klein added.

The 2020 Super Bowl, or Super Bowl LIV, will be taking place on Sunday, February 2 at Hard Rock Stadium in Miami Gardens, Florida.
As the biggest game of the year nears, expect to see all the most inspiring, hilarious and exciting TV commercials from the biggest companies who seek to get their message out to a massive audience.

For this year’s Super Bowl, the very first to announce that they are coming back with a new ad is Avocados From Mexico. The most popular yet is Porsche's all-electric Taycan commercial called "The Heist."

As with previous years, we cover all the most popular Super Bowl commercials. Find out which companies are spending millions of dollars to advertise during the Big Game and watch teasers and the full Super Bowl 2020 ads as they become available on our official Super Bowl News Hub. How to watch the Porsche Taycan Super Bowl 2020 ad? Check the I4U News Super Bowl 2020 site for teasers and the full released Porsche Super Bowl 2020 ad.

Check out all the best TV deals for your viewing pleasure ahead of the Super Bowl.

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The Author

<a href="/latest_stories/all/all/81" rel="author">Mandy Jean</a>
Mandy covers the latest news in Tech and Business.




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