Hard Rock Releases Super Bowl 2020 Ad Teaser Starring J-Lo

Posted: Jan 30 2020, 6:50am CST | by , Updated: Jan 30 2020, 6:57am CST , in Super Bowl

 
Hard Rock releases Super Bowl 2020 ad teaser starring J-Lo

Hard Rock's Super Bowl ad will debut on the actual game day.

By now, many advertisers that have spent millions of dollars to secure a spot during the Super Bowl 2020 have already released their official Big Game ads prior to the Big Game.

However, Hard Rock International, which owns the Super Bowl LIV’s venue this year, the Hard Rock Stadium, has decided to save its Big Game ad for the actual Big Game, and has instead released the trailer for its official TV commercial.

Hard Rock International unveiled a brief 15-second trailer starring none other than the Half Time Show performer this year, Jennifer Lopez.

The clip is a teaser to Hard Rock International’s “The Hype” commercial for the 2020 Super Bowl. It’s the company’s first-ever Super Bowl commercial in its 50-year history and the ad was filmed at the iconic Guitar Hotel at Seminole Hard Rock Hotel & Casino Hollywood.

Aside from J-Lo, The Hype will also star DJ Khaled, Alex Rodriguez, Pitbull, and Steven Van Zandt. It will follow J-Lo on a thrilling pursuit in the Guitar Hotel.

Hard Rock has tapped blockbuster filmmaker Michael Bay to direct its commercial. Bay is behind blockbuster movies like Transformers and Armageddon.

Watch the trailer of Hard Rock’s The Hype commercial here:

"The Hard Rock brand has celebrated and archived iconography and memorabilia that is synonymous with the best of music and entertainment… I hope this fun, action-packed spot filmed at The Hard Rock's Guitar Hotel & Casino will continue to add to that tradition,” Jennifer Lopez said in a statement.

The 2020 Super Bowl, or Super Bowl LIV, will be taking place on Sunday, February 2 at Hard Rock Stadium in Miami Gardens, Florida.

As the biggest game of the year nears, expect to see all the most inspiring, hilarious and exciting TV commercials from the biggest companies who seek to get their message out to a massive audience.

For this year’s Super Bowl, the very first to announce that they are coming back with a new ad is Avocados From Mexico. The most popular yet is Porsche's all-electric Taycan commercial called "The Heist."

As with previous years, we cover all the most popular Super Bowl commercials. Find out which companies are spending millions of dollars to advertise during the Big Game and watch teasers and the full Super Bowl 2020 ads as they become available on our official Super Bowl News Hub. How to watch the Porsche Taycan Super Bowl 2020 ad? Check the I4U News Super Bowl 2020 site for teasers and the full released Porsche Super Bowl 2020 ad.

Check out all the best TV deals for your viewing pleasure ahead of the Super Bowl.

This story may contain affiliate links.

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<a href="/latest_stories/all/all/81" rel="author">Mandy Jean</a>
Mandy covers the latest news in Tech and Business.

 

 

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