P&G Lets America Direct Super Bowl 2020 Ad In First-ever Interactive Big Game Commercial

Posted: Jan 31 2020, 7:51am CST | by , in Super Bowl

 
P&G lets America direct Super Bowl 2020 ad in first-ever interactive Big Game commercial

All of the iconic P&G brands gather with celebrities in this one epic ad.

Procter & Gamble has announced the most exciting Super Bowl commercial yet in the history of the annual Big Game.

This year, the company, along with its lineup of big consumer brands, are letting viewers across the United States decide how they want P&G’s Super Bowl 2020 ad to go.

As a teaser to how P&G wants customers to direct its TV commercial, the brand has released a trailer starring a star-studded cast headlined by Sofia Vergara.

In the trailer, Sofia hosts a party at home and suddenly encounters one big problem: spilled chili.

To find out what happens next, P&G has allowed viewers to create their own flow of the story, including the ending at the interactive site WhenWeComeTogether.com.

Here. viewers can control what happens next, similar to the Black Mirror episode Bandersnatch.

After trying out the interactive ad, we have spotted a huge lineup of celebrities including Rob Riggle, Troy Polamalu, Isaiah Mustafa, Busy Philipps, and Manolo Vergara.

Some of P&G’s most iconic household brands are also in the interactive ad including Bounty, Mr. Clean, Febreze, Olay, Charmin, Head & Shoulders, and Old Spice. Even the Old Spice Guy is in the ad, riding his horse.

The ad ends with all of them gathering together on the couch, talking about how everything is better when they come together.

“My friends and family love a good Super Bowl party, and part of the fun is the element of surprise – for the game’s outcome, and for what happens when you bring people together… One thing’s for sure – I’ve never had so many surprises in one party as I did at this one,” Sofia Vergara said.

The 2020 Super Bowl, or Super Bowl LIV, will be taking place on Sunday, February 2 at Hard Rock Stadium in Miami Gardens, Florida.

As the biggest game of the year nears, expect to see all the most inspiring, hilarious and exciting TV commercials from the biggest companies who seek to get their message out to a massive audience.

For this year’s Super Bowl, the very first to announce that they are coming back with a new ad is Avocados From Mexico. The most popular yet is Porsche's all-electric Taycan commercial called "The Heist."

As with previous years, we cover all the most popular Super Bowl commercials. Find out which companies are spending millions of dollars to advertise during the Big Game and watch teasers and the full Super Bowl 2020 ads as they become available on our official Super Bowl News Hub. How to watch the Porsche Taycan Super Bowl 2020 ad? Check the I4U News Super Bowl 2020 site for teasers and the full released Porsche Super Bowl 2020 ad.

Check out all the best TV deals for your viewing pleasure ahead of the Super Bowl.

This story may contain affiliate links.

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<a href="/latest_stories/all/all/81" rel="author">Mandy Jean</a>
Mandy covers the latest news in Tech and Business.

 

 

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