Take-Two Sues Over Pulled GTA IV Ads In Chicago

Posted: May 6 2008, 9:10am CDT | by , Updated: Aug 11 2010, 7:54am CDT, in Gaming


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Take-Two has filed a suit against the Chicago Transit Authority for pulling ads for Grand theft Auto IV from buildings and busses around the city. Take-Two is reportedly claiming a violation of its free speech rights and a contractual agreement.

"Although we prefer to resolve these issues amicably," said a Take-Two spokesperson, "The CTA has refused to discuss with us its outrageous decision to pull advertising for the critically acclaimed game Grand Theft Auto IV while running ads for other forms of popular entertainment with similar content, including mature-themed TV shows and R-rated movies."

Eurogamer says that Take-Two is seeking about $300,000 USD in compensation for its missed 6-week run of ads that were pulled. The Chicago Transit Authority says it pulled the ads after complaints stemming from the ads that were put up for the previous GTA: San Andreas game.

Via Eurogamer

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