New Vista Ads Directly Tackle Apple Get A Mac Ads

Posted: Sep 18 2008, 1:44am CDT | by , Updated: Aug 11 2010, 10:37am CDT, in News | Other Stuff

 
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Jerry Seinfeld's Windows Vista commercials job is apparently done. Today Microsoft is launching phase two of their $300 million Windows Vista is not that bad campaign with ads that directly pick up the Apple Get a Mac campaigns.
The NY Times reports that one of the ads opens with an engineer looking very much like John Hodgman in the Apple ads. He says: "Hello, I'm a PC, and I've been made into a stereotype."
This is supposedly the entry to a counterstrike campaign. We have to wait for the whole ad to see if that is going to work. I am sure Apple's agency is up for a fun counterstrike as well.
More details on NY Times.

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<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at ml@i4u.com.

 

 

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