ABI Research Says Consumer Navigation Still Faces Many Challenges

Posted: Oct 27 2008, 10:19am CDT | by , Updated: Aug 11 2010, 11:15am CDT, in News | Portable Devices

 
/* Story Top Left 2010 300x250, created 7/15/10 */ google_ad_slot = "8340327155";

Buy This Now On Amazon

ABI Research says that consumer navigation devices still face many challenges on the road to mass adoption. ABI says that the industry needs to focus on new features like 3D maps, multimedia, connectivity, local search, convergence, and business models. These are needed before navigation devices will exceed the current 20% penetration rate.

ABI says that the removal of barriers to the GPS industry will take time. These barriers include the cost and lack of 3G coverage in many parts of the country, lack of interoperability, and user education. In my experience, the biggest improvement many GPS devices need is maps. Several I have tried simply have horrible map coverage in areas that are more rural.

“Mass market adoption will require creative thinking far beyond the current paradigms,” says ABI Research director Dominique Bonte. “First and foremost an uncompromisingly intuitive and simple navigation interface will need to be designed, combined with seamless multi-mode map updates, predictive traffic information, shorter GPS fix times and a wide range of dynamic and relevant content. In order to address the diverse user needs and behavior of all consumer segments, a large choice of form factors and price levels will have to be offered.”

Via ABI Research

Holiday Gift Guides and Deals

Get your Holiday gifting inspired by Best Toy Gifts with High STEM Value and the Top 10 toy gifts under $10 if you are on budget. The most popular Holiday 2017 toy list include Fingerlings, Crate Creatures and more. Don't miss the new Holiday deals on Amazon Devices, including $29.99 Fire tablet.

This story may contain affiliate links.

This free App Solves You Holiday Shopping Problem


Download the free Tracker app now to get in-stock alerts on Fingerling, Luvabella, SNES Classic and more.

Latest News

Comments

The Author

<a href="/latest_stories/all/all/3" rel="author">Shane McGlaun</a>
Tech and Car expert Shane McGlaun (Google) reports about what's new in these two sectors. His extensive experience in testing cars, computer hardware and consumer electronics enable him to effectively qualify new products and trends. If you want us review your product, please contact Shane.
Shane can be contacted directly at shane@i4u.com.

 

 

Advertisement

comments powered by Disqus