Apple to offer free Content in 12 Days of iTunes Promotion

Apparently Apple is going to offer free content on iTunes for new iPod owners who got an "empty" iPod as a gift. The promotion was spotted in France on a retailers site according to Pocket-lint.
Apple is supposed to offer free content each day in iTunes from December 26th to January 6th. Apparently the free content includes tracks/videos of Kylie Minogue and High School Musical.
I assume Apple is also going to offer the same free iTunes content promotion in the United States. That would be a cool move, but they should start making it official if they want it to also have some sales impact.
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