ITunes Extras Announced

Posted: Sep 9 2009, 12:36pm CDT | by , Updated: Aug 11 2010, 4:11pm CDT, in Apple


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Right next to the announcement for iTunes LPs was the news that Apple will be offering a similar service for movie purchases. It's called iTunes Extras, and it is the equivalent of paying to download a special edition DVD. Each 'extras' will include a host of extra features, including exclusive information and Bot Files.iTunes Extras will also come with a chapter picker. On the whole, it sounds like a pretty sweet idea to me. DVD sales were helped a lot by the fact that they contained bundles of extra features, and I can see paid online downloads that offer the same thing doing equally well. For more news from the iTunes event, check out Ars Technica's liveblog.

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