Sony Drops E-Reader Price Ahead Of IPad

Posted: Mar 23 2010, 10:36pm CDT | by , Updated: Aug 11 2010, 8:10pm CDT, in News | Hot Gadgets

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Sony has dropped the price of its digital Reader device to $170 for a limited time through the first week in April... *cough cough* That's right when the iPad will be released.

The basic edition of the Sony Reader is now $170, a $30 cut from the normal $200 tag. It's a noticeable difference from the iPad, which will be priced at $300 for the entry-level model.

Even at $200, the Reader is the most affordable of all the leading e-book devices (Kindle, iPad, Nook). It also has the largest retail presence because of its significant head start in the market, coming out years before the Kindle even had a name.

The other Sony Reader devices were not part of the price cut, and the base model cut is only temporary until April 3rd.

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The Author

<a href="/latest_stories/all/all/6" rel="author">Mark Raby</a>
Based in New York City, Mark follows the consumer electronics industry like a hawk. A published book author, he has a particular affinity for 3D technology and video games, and as such will surely be in the market for a new pair of glasses soon. Mark can be contacted directly at




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