Nokia's Ovi Store Redux

Posted: Mar 31 2010, 10:25am CDT | by , Updated: Aug 11 2010, 8:18pm CDT, in News | Mobile Phones

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Even though the Ovi Store hasn't been out that long, the company is already working on a redesign for the digital mobile app storefront, which was part of the plan from the beginning.

When Nokia first talked about the Ovi Store, a centralized place for its smartphone handsets to browse and download all available apps, it mentioned that the first version of the store would be rudimentary and a redesign would immediately be underway.

The Finland-based mobile handset maker, the largest in the world, is following through with that now. It plans to totally redo the store from the ground up. The Ovi Store first launched last year.

"It'll probably be about 75 percent from scratch, and three or four months after that it will be 100 percent," said Nokia VP of media products George Linardos, as quoted by Fiercemobilecontent.

Nokia says that over a million downloads are triggered over Ovi every day (around 15 downloads per second) so it is clearly a viable platform and worth the investment to bring it up to snuff.

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<a href="/latest_stories/all/all/6" rel="author">Mark Raby</a>
Based in New York City, Mark follows the consumer electronics industry like a hawk. A published book author, he has a particular affinity for 3D technology and video games, and as such will surely be in the market for a new pair of glasses soon. Mark can be contacted directly at




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