Sony, Taylor Swift, And Cyber-Shot Digital Cameras

Posted: Apr 26 2010, 11:00am CDT | by , Updated: Sep 15 2010, 1:21am CDT, in News | Hot Gadgets

 
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Four-time Grammy award-winner Taylor Swift will be helping Sony with their latest marketing blitz. She is promoting the new line of Cyber-shot digital cameras. Swift will be loving on the DSC-TX7 digital still camera with intelligent iSweep Panorama wide-shot feature. Prime-time ads with Swift and the TX7 will air on NBC, FOX, and the CW...starting now.

There will also be print and digital ads throughout June. Expect a plethora of Swift/Cyber-shot related social media adverts too. This year-long campaign is likely to branch out wider than just the TX7. One commercial will show Swift visiting the Sony Innovation Center to receive a broadside of Sony product propaganda.

The Cyber-shot DSC-TX7 has a 3.5” touch LCD screen and the ability to shoot 10 images in one second and record full HD video. It costs around $400 at Sonystyle.com.

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<a href="/latest_stories/all/all/5" rel="author">Robert Evans</a>
The excitement about new smartphones, tablets and anything mobile drive Robert to unearth the latest rumors and developments in this fast moving space. He adopted 4G as soon as it become available and knows where the mobile market is going.
Robert can be contacted directly at robert@i4u.com.

 

 

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