Apple TV ITV Name Rumor Is Causing A Stir In The UK

Posted: Aug 14 2010, 4:03am CDT | by , in Rumors | Apple


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New Apple TV with iOS supposed to take over living rooms around the world.

A rumor 2 days ago suggested that Apple will rename the Apple TV box to iTV to match the naming of the iPod, iPhone and iPad. I already noted there that iTV is already out there quite a bit, especially in the TV business around the world. Sure enough, TV station ITV is now on alert over this Apple rumor. Mind you, it is still a rumor, but the reports that the ITV management is already consulting with lawyers.

Nothing about a new release of the Apple TV box is official yet. What is rumored so far is that it would have a $99 price point, run on Apple A4 CPU, feature 16GB SSD and only support 720p video playback.


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<a href="/latest_stories/all/all/2" rel="author">Luigi Lugmayr</a>
Luigi Lugmayr () is the founding chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
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