Textbooks Coming To IPad

Posted: Aug 23 2010, 10:39am CDT | by , in News | Apple

Textbooks Coming To iPad
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McGraw-Hill first to sign on

Although the Kindle DX, which was supposed to be a digital replacement for school textbooks, was a pretty big flop, startup company Inkling is bringing the same concept to the iPad.

Former Apple employee Matt MacInnis started the company and hopes to do for iPad what Amazon was unable to do for Kindle.

In a survey among college Kindle DX users, it was discovered that students actually like having a physical book to use and, perhaps, abuse. They like being able to thumb through chapters, highlight lines of text, and follow along with professors during class.

MacInnis is taking a different approach, though. Inkling will not just simply take existing textbooks and copy/paste them into a digital reading format. Instead, textbooks on the iPad will be specially crafted for the device and have interactive elements to them.

Inkling has already struck a deal with McGraw-Hill, the country's largest publisher of textbooks, to bring content in the form of what is kind of a digital encyclopedia. Users will be able to buy chapters for around $3 - $4, or entire volumes for $70 - $85. So far McGraw-Hill has confirmed four titles to be brought to the iPad through Inkling.

The app itself will be free of charge.

Via the Wall Street Journal

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The Author

<a href="/latest_stories/all/all/6" rel="author">Mark Raby</a>
Based in New York City, Mark follows the consumer electronics industry like a hawk. A published book author, he has a particular affinity for 3D technology and video games, and as such will surely be in the market for a new pair of glasses soon. Mark can be contacted directly at mark@i4u.com.




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