Halo Reach Marketing Uses A Robot Arm And Points Of Light

Posted: Aug 24 2010, 12:28pm CDT | by , in News | Gaming

Halo Reach Marketing Uses a Robot Arm and Points of Light
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I will admit that the new Halo Reach game looks cool. I will also admit that I have never purchased one of the games for the Xbox; I always wait for them to come to the PC. The new game is getting some unconventional marketing that may or may not be the real thing.

The marketing has a site set up called RememberReach.com and you can go there via Facebook and select a point of light on the screen. Eventually these points of light will be used to make a memorial for the Noble Team that is in the game.

The lights will be an online memorial for the warriors killed in the game and used to make a composite image of the team. That is pretty darn cool and supposedly, the robot arm is stashed in a warehouse in San Francisco. I bet the arm is fake, but who knows.

via Cnet

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