Financial analysts weigh in on what next generation Apple iPhones are all about.
The iPhone 5 Lite rumor starts to stick. Last week Bloomberg made the rumor of a new budget iPhone popular again. Today, according to AppleInsider, Deutsche Bank analyst Chirs Whitmore gets more specific on what a iPhone 5 Lite would be. He believes that Apple will target the huge pre-paid market with an iPhone 4S that is priced between $300 and $500 without contract. The global pre-paid market is 2/3rds of the overall potential customer base. An affordable prepaid iPhone offer would reach huge new customer segments.
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Whitmore argues that the iPhone 4S would look like the 8GB iPod touch. This is a weird comparison. I argued already in this post that Apple already has a budget iPhone. It is called iPhone 3GS. Apple could easily market the iPhone 3GS as a pre-paid phone if they wanted too.