Microsoft kicks their MSN Direct marketing into the next gear. They hired Spike Lee to direct and star in an Secret Agent kinda commercial. They will start showing it on TV tonight.
SPOTstop.com is now already streaming the Spike Lee film for SPOT and MSN Direct that will premier tonight.
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Official Announcement from Microsoft 02/10/04:
Spike Lee and Smart Personal Objects Technology (SPOT) have teamed-up to bring you the brand new video, Spike Lee's "Secret Agent Man". Directed by and starring Spike Lee, featuring music by Nas and starring Smart Watches for MSN Direct, the video is now available for download at http://direct.msn.com/about/fun.aspx. We don't want to give too much away, but let's just say that the video features three hot women and one VERY sweet car...
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