BaselWorld 2007, the largest watch trade-show opens today to the public in Basel, Switzerland.
Like any other trade-show the BaselWorld is a great place for companies to hunt down copycats. We reported in March that Victorinox cleaned out some USB Knife knock-offs at CeBit 2007 for instance.
The most common cases at the BaselWorld are vendors who show watches that are too close in the design to major luxury brand watches. Companies can complain to a panel, which then judges right during the show if the vendor has to withdraw the items in question or leave altogether.
I will be at the BaselWorld this year on Monday. I will focus on the most interesting new watch releases and any kind of cool technology watches on display. There are already some Baselworld reports live on our Watch News site Wrist Dreams.
More details about hunting down copycats at the BaselWorld can be found in this Reuters story.