There is no need to wait until Super Bowl 47 to join 87 year-old Bernie Goldblatt and friends on an epic nighttime adventure as today, Taco Bell is releasing its full 60-second Super Bowl 2013 commercial.
The Taco Bell ad, "Viva Young," will air towards the end of the second quarter of the game broadcasted Feb. 3, 2013, on the CBS Television Network. The spot will be bookended by a pre-game ad launching the new Cantina Bell Steak Burrito and a Facebook offer for a free churro with any purchase on Feb. 4, LIVE MÁS Monday.
In Taco Bell's first Super Bowl ad since 2010, created by Deutsch LA, Goldblatt and friends will take viewers on an unforgettable journey after “escaping” from their retirement home. The night starts off with a dip in someone else’s swimming pool and then includes stops at a dance club and tattoo parlor before heading to a Taco Bell for Fourthmeal.
They arrive back at the retirement home, unnoticed of course, right as the sun is rising with “new friends” and many memories. The commercial will be set to the music of Taco Bell® Feed the Beat artist and six-time GRAMMY Award nominee fun.’s “We Are Young,” which will be sung in Spanish.
Watch the fun Taco Bell Super Bowl 2013 Ad below.
The Super Bowl 2013 will take place on Sunday, February 3, 2013 in New Orleans. Our traditional Super Bowl Ads for Geeks Guide will again feature full coverage of the Super Bowl Ads ahead and during the Super Bowl XLVII (superbowl 2013). You will also be able to watch Super Bowl 2013 Ads here as soon as they are revealed. Many Super Bowl 2013 ads will be released well before the Super Bowl game day. See all confirmed Super Bowl 2013 Advertisers and the latest Super Bowl 2013 Ads announcements.