There's iPhone. And then there's Everything Else. - Apple shows Weakness
Apple has been suddenly quite loud defending the iPhone against Android. Apple's marketing chief Phil Schiller slammed Android in interviews ahead of the Galaxy S4 launch and now Apple has also launched a mini-site
called "Why iPhone" that is touting the iPhone as unique: "There's iPhone. And then there's everything else."
This marketing strategy is risky. Before iPhone owners and fans did the marketing for Apple. If Apple is now talking for its fans it could backfire. A silent Apple definitely looked stronger than Apple talking up the iPhone over its competition.
Apple should go back to focus on spinning the products - you know the whole magic talk and just ignore the competition.
When you're looking for a local place to grab a meal, Yelp thinks a 3- to 12-second video could be an important factor in your decision. In a July 28 blog post, the restaurant reviews startup wrote that it has added a feature that lets users beef up their reviews with a short video. The videos aren't supposed to be full reviews, but rather short glimpses into what an establishment has to offer in terms of atmosphere, foo ... Source: The Business Insider
Full article at: The Business Insider
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BEIJING - Microsoft Corp appears to be the latest US company targeted by China for antitrust investigation as government officials paid sudden visits to the software firm's Chinese offices on Monday.Representatives from China's State Administration for Industry & Commerce, which is responsible for enforcing business laws, made the visits to Microsoft offices in Beijing, Shanghai, Guangzhou and Chengdu, according to local media reports that were confirmed by Microsoft.The ... Source: Asia One
Full article at: Asia One
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Josh Constine / TechCrunch:
Facebook Forces Users Worldwide To Download Messenger For Mobile Chat — Over the next few days, Facebook will stop allowing messaging in its main iPhone and Android apps, and force all their users around the world to download its standalone Messenger app. Facebook firs ... Source: TechmemeFull article at: Techmeme6 hours ago, 5:10pm CDT
New York • What I find fascinating about Amazon’s Fire phone isn’t the gizmos such as the 3-D imagery or the camera scanner that helps you get more information about products.
Rather, I like that Amazon is thinking a lot about how phones ought to work.
The iPhone and its Android smartphone rivals are so much alike that companies have been suing each other for stealing ideas. The Fire phone uses Android, but Amazon has modified it to the point that it’s barely ... Source: Salt Lake Tribune
Full article at: Salt Lake Tribune
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Full article at: PRWeb
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In 2015, you could come and go from a Hilton hotel without ever talking to a human. Is this progress?Embassy Suites. DoubleTree. Hampton Inn. They're all brands underneath the Hilton hotel umbrella. And soon, their rooms will unlock via your iPhone o ... Source: Fact or Design
Full article at: Fact or Design
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Luigi Lugmayr Luigi Lugmayr (Google) is the founding chief Editor of I4U News and brings over 15 years
experience in the technology field to the ever evolving and exciting
world of gadgets. He started I4U News back in 2000 and evolved it into
vibrant technology magazine.
Luigi can be contacted directly at firstname.lastname@example.org.