In a bid to solidify the social networking giant's presence in the mobile industry, Facebook is now in talks with cloud-based platform Parse. The latter has agreed to be acquired for an undisclosed sum.
Facebook wants to dominate the mobile ecosystem. After announcing Facebook Home earlier this month, the company broke the news today that it has acquired Parse, a cloud-based platform that offers cross-platform services and tools to developers. Parse, a startup company, has definitely come a long way. In just a span of two years, it has already powered thousands of apps built by some of the world's brightest developers.
The company also confirmed the acquisition on its blog. "Parse has agreed to be acquired by Facebook. We expect the transaction to close shortly. Rest assured, Parse is not going away. It’s going to get better," it said. If the deal closes, Facebook will traverse an entirely new business category. It will not just be a social network. It will become a business service provider as well, hosting thousands of mobile apps and enjoying unlimited access to data, while raking tons of money along the way. The financial details were not disclosed, but reports peg the amount to $85 million.