The entertainment news and meme pool site, Buzzfeed is coming into the club doing a class act. As the firm collaborates with CNN to feature a brand new YouTube channel, the fans have literally gone into a feeding frenzy. According to The Wall Street Journal, the owner of six YouTube channels, that is Buzzfeed, has decided on an addition to the lot. The more the merrier as they say. The COO of Buzzfeed, Jon Steinberg spoke of how a reasonable eight figure sum of money was spent on getting the whole operation into first gear. Basically the channel caters to a young clientele.
It features comedy skits, popular culture items and the latest news. The bringing in of fresh audiences is the main objective of this exercise in creative video channel presentation. It lets loose a world of beautiful infotainment on the unsuspecting onlookers. Steinberg also said that advertising and sponsors will figure in the equation. YouTube meanwhile has increased to twice its original size. It has also started toting a subscription policy of late. The archives presented via this channel will be extensive in nature. All sorts of interesting stuff will get featured for hour upon hour of viewing fun. The target audience will range from late teens to young and pre-middle age adults.
The CEO of Buzzfeed has said that a media event company is the goal of this business venture. He has big plans for the whole scheme. It won’t flounder on the shoals of bitter competition. Rather the administration will have the company in tiptop condition in no time. Buzzfeed is also known for its viral contents. If any news hype or trendsetting issue comes to the fore it is automatically taken up by the company and sent into the heart of cyberspace.
With a user base of over 20 million, Buzzfeed gives its consumerist enthusiasts what they want when they want it! Its video salon is all ready to set the airwaves on fire. The shift towards the youth of the global village is a decision that was taken after a lot of intelligent thought. The future times will tell whether this youthful audience is engaged in a friendly manner or is lost via blunders and mistakes along the path.