The Ubuntu Edge campaign was meant to raise $32 million, the highest ever recorded tally of donations. However, it failed the crowdfunding goal by $19 million.
The goal all along had been the creation of a new smart phone that was able to interface with a personal computer. But unfortunately the allotment of funds by donation never amounted to the required $32 million. In fact, the goal was missed by a solid $19 million. Canonical, the open source firm that operates Ubuntu, ended up with the figure of $12.8 million. The campaign lasted four weeks and now it is finally over. The failure to reach the target means that the pledges of the donors won’t cost them a penny. A large amount was donated by Bloomberg. On the other hand, to call the whole affair an utter failure misses the mark. It did prove that Ubuntu Edge has the capability and competency required to literally pull itself up by its bootstraps.
The campaign revealed how on a partial basis many consumers are ready to pay about $700 for the hybrid gadget par excellence. Since PC-Tablet hybrids are yet to come on the scene, the raising of close to $13 million was not a bad accomplishment when seen from an angle of imperfection. Perfection is after all a flaw. As for the handset, it contained 128 GB of internal storage. Dual LTE receivers were among its main features. And 4GB of Random Access Memory also appears in the list. Furthermore, the founder of Canonical, Mark Shuttleworth has said that this small failure is not the end of the dream. The target of the Indiegogo campaign was very ambitious to begin with and so failure was a bygone conclusion. But failures are stepping stones to success.
Canonical posted an official announcement for the closure of Ubuntu Edge smartphone crowdfunding campaign. It states, "We raised $12,809,906, making the Edge the world’s biggest ever fixed crowdfunding campaign. Let’s not lose sight of what an achievement that is. Close to 20,000 people believed in our vision enough to contribute hundreds of dollars for a phone months in advance, just to help make it happen. It wasn’t just individuals, either: Bloomberg LP gave $80,000 and several smaller businesses contributed $7,000 each. Thank you all for getting behind us."