The fact that he wants to put an end to Bing and Xbox has flared quite a few tempers. The essential question is whether Stephen Elop is worthy of being the CEO of Microsoft?
News is out that one of the candidates for becoming CEO of Microsoft is Nokia’s Stephen Elop. But look a little further and you start to have your doubts about this favorite choice. He wants to focus Microsoft on the real stuff. That is why he is planning on shutting down Bing and Xbox operations for good.
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The one thing these two enterprises have in common is that they are not very profitable. While there is no surety yet about Elop’s plans for the future were he to become CEO, the rumors could prove to be reality. And that has the critics and those concerned worried sick. For if he possesses that sort of thinking he is a live wire of sorts.
Take Bing for example. The venture faced losses of $1.3 billion, $1.9 billion and $2.7 billion in 2013, 2012 and 2011 respectively. While not all is dismal about Bing, nevertheless it is a money vacuum. The problem is that Microsoft still relies on it and can’t afford its disposal easily.
Meanwhile, the financial state of Xbox is in a mess too. At least $2 billion get wasted on it each year. Compare it with Office or Windows and the difference is plain to see. They are far more lucrative departments of Microsoft. And yet, Microsoft’s identity depends upon Bing and Xbox. That is why Elop is being negatively seen by some who want to preserve the image and products of Microsoft at all costs.
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